12 Jan The Cycle of Success!
Good news! The network effects in the taxi business are very strong.
This means that an improvement in one area of your company will spur on increases in the others which will spur on increases in the next, and so on. This cycle, as seen below will help bolster your overall success!
Impressing new customers and retaining loyal ones:
Your customer base is, of course, extremely important. These are the people who choose whether to grant you their business and therefore the people who for a large part, determine your revenue.
It is important to focus on customer satisfaction: making sure the journeys run smoothly, your prices are acceptable, and any issues are dealt with quickly.
Advertising and marketing also tie in to this. Word of mouth is an essential part of a taxi company’s success, however is not all encompassing. Ensure you have other ways of promoting your brand. This can be as simple as a ‘share’ function for your customers: as seen on the Zoom Passenger App!
Keeping your drivers loyal and attracting new ones:
The number of drivers you have may depend a fair amount on how much business you are able to give them. If your company is growing successfully, the knowledge of this will spread and you will find yourself inundated with new drivers.
Keeping your current drivers loyal, however, is about more than this. Treat your drivers with respect and kindness and you can expect to see the same in return!
Efficiency and Ease
Technology is now a crucial part of maintaining ease and efficiency for your company, and is applicable to both drivers and customers.
Customers expect easy to use apps as well as reliable and nearby drivers. Having solid technology in place, such as the Zoom dispatch system, will allow you to meet these demands.
Drivers expect to receive the optimal jobs that you can offer them, and hope that the accepting of jobs and undertaking of journeys can be done with ease. Again, technology such as Zoom can provide this.
We want to help you improve the efficiency of your company with our Zoom system. This efficiency and ease will help to reduce pickup time (as well as increasing driver satisfaction), which will help you improve your business overall.
If this sounds like the sort of success you would be interested in, please visit contact us for more information.